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Decoding The Thirty-Six Stratagems with Kaihan Krippendorff

The Innovation Show

CHAPTER

The Story of Sony Forgetting Their Origins and Missing Out on Disruption

This chapter explores how Sony forgot their origins with RCA and missed out on opportunities to disrupt the market. It discusses their initial focus on simple household items, their invention of the transistor, and their quick development of a transistor-based radio to disrupt the market. It also covers Sony's resistance to adapting to the changing landscape with the emergence of Apple's iPod and iPhone.

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