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From launch to 100K subscribers… how the Cowboy Channel succeeded in spite of competition and setbacks

StreamTime Sports

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Nick's Origins on the Cowboy Channel

David Bianculli: You've got a Phillies jersey there and you're from Philadelphia. There may be a certain stereotype about people from Philadelphia, particularly sports fans. But maybe just out of curiosity, you know, you started off at MTV working in music. How did you even get from that to all of a sudden running a channel on Cowboys? I mean, I've been involved in streaming. At MTV, we fought with it all the time and this has never been easy.

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