MBA2232 How to Create An Email Offer + Free Ride Friday
The $100 MBA Show
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How to Sell Your Product or Service in Emails Two and Three
The point of this email is to share a story which has the moral of we solved their problem and we can solve yours too. And then you can sell them on the solution by sharing a story again, a story about someone like them who has bought your product. This is actually kind of like a case study where they say, Hey, let me tell you about Matt. Before he took our course, bought our product, took our coaching. He was struggling. These are his fears. Guess what? Same problem. The fears we talked about in the first email. Then started to implement our product. And now this is the after picture. Fears and anxiety destroyed. Problems solved. Smile
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