Gender: A Wider Lens cover image

178 - How Brands Influence Culture (For Better or Worse) with Jennifer Sey

Gender: A Wider Lens

CHAPTER

Truth and Courage in Sports

This chapter explores the journey of a truth-teller in gymnastics who bravely addresses social issues and champions a new athletic apparel brand supporting outspoken athletes. It discusses the importance of financial support, the evolving marketing landscape, and the deeper conversations around gender identity and the definition of womanhood in sports.

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