Connecting the dots between the brands of today and the consumers of tomorrow - Matt Britton
Tech Marketing Trends
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Can Any Company Become a Content Factory That Attracts Consumers?
The pandamic really accelerated the adoption of e commerce. The only place you can reliably reach consumers now, it's really on their mobile device. You have to be places where they already are. They're not going to just go to your web site. A, so in order for you to get them in er act where they already were, you need to act like all the other contemt rovizesWhere they already are,. which are people who are providing value to them. To me, it's a pretty much a simple equation.
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