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Peace by piece: a ceasefire in Gaza is close

The Intelligence from The Economist

CHAPTER

The Matcha Mania: Social Media and Health Trends

This chapter explores the surging popularity of iced matcha lattes, driven by their visual appeal on social media platforms like TikTok. It examines matcha's rich cultural history, health benefits, and the challenges facing its production in Japan, while highlighting the trend's impact on younger generations.

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