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123 - Active Information Avoidance (rebroadcast)

You Are Not So Smart

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The Benefits of Information Avoidance

People tend to display more extreme information avoidance when the stakes are large. More information tends to polarize people, not bring them into alignment. The more educated a person becomes about that issue, the more they move in the direction they were already leaning. It is something made more salient by this new media environment and increased control over what goes into our brains.

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