pplpleasr is an artist who first rose to prominence in the crypto space due to her viral animations for popular DeFi protocols like Aave and SushiSwap. Her breakthrough ‘x*y=k’ NFT featured an animation of a Uniswap unicorn adventuring through a symbolic DeFi landscape to the “Ethereum promised land.” The auction caused the spontaneous creation of pleasrDAO, a collective of 23 Ethereum addresses, who won the auction for 310 ETH ($525K). pplpleasr announced that she’d be donating all of the proceeds to ​​the Stand With Asians movement. Since then, pleasrDAO has become a major player in the NFT space with high-profile purchases like Edward Snowden’s first NFT ($5+ million), the original Doge photo ($4+ million), Tor Project (nearly $2 million) and more.

In this episode we dive into…

- What is a DAO? What are the pros and cons of running an organization as a DAO? How does she foresee they will impact the broader business landscape in the coming years? 

- The initial Uniswap auction that led to pleasrDAO’s creation.

- What motivated her decision to donate all of the proceeds from her landmark sale to combat AAPI discrimination?

- What is the mission of pleasrDAO?

- How does pleasrDAO function structurally? What role does she play in its decisions?

- The story behind the Snowden, Doge and Tor auctions.

- What role does she foresee DAOs playing in the NFT space going forward? 

- What inspires her most about the NFT space’s future?

- What projects does she have in the works?

- And much more!

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