4min chapter

Hypergrowth: the early years cover image

Figma with Kyle Parrish

Hypergrowth: the early years

CHAPTER

How to Build a Sales Organization in a Product-Led Growth Type of Company

Figma is a product-led growth type of company. Kyle: How do you build a sales org to take advantage of the growth in the Fremium user base? He says Figma's first order of business was to make sure that anyone that ever expressed interest in Figma's enterprise product or was on a beta today, we were talking to and understanding how they're using the product. And so I think that coupled with realizing one of the big flips for us was being able to distribute a design system globallyA few clicks of a browser button allowed us to scale rapidly.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode