Liquor marketing secrets from the creator of Hendrick's Gin
Ad Age Marketer's Brief
00:00
Brand Mysticism: A Guide for Creative Entrepreneurs
Stephen Grass is the founder of Quaker City Mercantile Agency, an author of Brand Mysticism. The agency has been doing it for 34 years and wouldn't be able to do what they're doing if not "incredibly well run," he says. E.J. Schulz: Where can people find your book brand mysticism? Give us a plug. All right, we'll look for that.
Transcript
Play full episode
