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The Market for Brandable Adjectives
Andrew Miller: I've been posting for a long time that domains are cyclical in a lot of ways. For, you know, COVID, we saw this incredible surge in premium brandable domain names where it's an adjective, not a category or it's a brand, not acategory. Miller: The market is tightening up and some of these exact match deals are harder because the VCs have tightened their belts. But like anything, domains are never always going to continue to be important; markets go up and down.