Doing Customer Experience Right‬ with Stacy Sherman cover image

72. "Stopping The Stupid" For Better Customer Experience Outcomes Over Outputs with Anthony Coppedge

Doing Customer Experience Right‬ with Stacy Sherman

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The OKR Is the Litmus Test of Your Agile Strategy

Execution is the litmus test of your strategy. If you can't execute on it, maybe you don't have the right strategy. It's entirely possible to do work that's prioritized that doesn't lead to value. That's just goal setting. That's not OKRs. So what we would do is say, look, we want to have a way to say that outputs are potentially helpful. Maybe you should go do that thing. But outcomes are wholly essential.

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