Lenny's Podcast: Product | Growth | Career cover image

How to become a category pirate | Christopher Lochhead (author of Play Bigger, Niche Down, Category Pirates, more)

Lenny's Podcast: Product | Growth | Career

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Intro

This chapter explores the transformative opportunities available to creators and entrepreneurs in today's era, emphasizing the importance of innovation and value creation. It underscores the significance of category design and provides strategies for establishing a unique market presence.

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