Do You Hate Yourself?

In buddhism, one of the things you hear again and again is there is no self. So if the idea is to love yourself, what is it that you're loving? Are you loving your personality, your body? Or is there some more ephemeral ing m as, if i put it a different way, don't hate yourself. That's easiery, i think. Thas wis, why wount you cals? Why wout you cause yourself this pain, this unnecessary pain?"