The Impact of Facebook on Younger Audiences

People don't find Facebook relevant anymore in terms of younger audiences. They find the ephemeral nature of messaging and communication a lot more powerful. TikTok's algorithm is looking straight back into you, it's just showing me random content. It's so personalized. My feed is very different from your feed. And my feed is dynamic. Why is that so addictive? That whole switching from one thing to another constantly for so long? Because I just remembered when you said this, I do it on Swiggy.

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