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Roundtable - Is Transmedia the Next Mainstream Game Dev Strategy?

Naavik Gaming Podcast

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Billboard Ads

The number of gamers in the world has basically tripled, or more than triple, since 20 ten. And as we saw with covert, like, games are definitely becoming, you know, community watering holes. People gather in games and lik, and brands have to stay elevant. So i don't know if this kind of felt like a good balance, but remains to be seen, i if it'll actually be effective. How easy is it to do the integration? Do you need an engineer to spend four weeks doing it? Is it one day? How long does it take you to have those bill boards with your game?How much are people willing to pay for their at-a-

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