This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Web3 Will Be More Centralized Than You Think (318)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

00:00

Text Art Up Aims for Artists Royalties for Resale

New York Times article talks about text art up aims for artists royalties for resale. Article then goes on to talk about technology that enables artists or their galleries to generate digital certificates of title and authenticity, which are encripted and recorded on the block chain. When a work is resold or sold, the certificate transfers to the new buyer only after they sign an agreement committing to remit a percentage of the transaction value to the artist who created the work.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app