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Morgan J Ingram - How To Write Email That Sells (Content Legends Virtual Series)
The Marketing Millennials
Email Versus Video - What Are the Differences?
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When creating a video, you first and foremost want to state the reason of why you're actually doing this video in the first place. You don't want to jump into like the value prop or whatever you want to talk to about yet. Then the 30 seconds is your value prop or just the meat of the video of what you're trying to articulate. And then the last in seconds is the call to action. So there's a lot of things you would want them to do, right?
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