The Rise of the Rental Economy

Rental fashion is in the spotlight when it comes to climate footprint. A new study suggests it might not be the silver bullet as once thought, but environmental journalist Lucy Siegle cautions the study is too limited to give a blanket judgment on the rental industry overall. Meanwhile, Christina Dean, of the charity Redress, argues that the potential for rental fashion marks a revolutionary step in the way we think about our clothing. Eshita Kabra, founder of By Rotation, the world's first social fashion rental app, says people around the world could easily solve the fashion industry’s problem with the clothes already in their wardrobe. And sustainable stylist Susie Holland argues that there is a wealth of value stored up in second-hand and recycled clothing.

(Picture: Clothes hanging in the wardrobe. Picture credit: Getty Image.)