The Complex World of Digital Advertising – Shannon Chatlos (Strategic Partners & Media)
Campaign Trend Podcast
00:00
The Importance of Competitiveness in Digital Media
competitive is one of the missing metrics. Be able to see what other people are doing. So I really like text messaging too. Like that short code text messaging is a good bridge. Shannon: Is there a metric that you would add that's on your wish list that you think is the most valuable insight that you could gain?
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