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Is Your Brand Boring? - Denise Blasevick

The Agents of Change Digital Marketing Podcast

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Is the World Really Needing Another Blog Post?

There's a lot of vanilla content out there. You have to specify who you wan to go to if you want to be differentiated. Just flooding your own web site with tons and tons of content isn't going to help. So yes, we do not need just another log post, but we do need the right block post. And if it's health care, we need the right white papers. We need the right inphotographics. Those are the things an because you can the aha. That's what your blod post should be doing, not just putting words for words sake. It's got to be special content.

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