Inside the Strategy Room cover image

149. Capturing value in digital transformations

Inside the Strategy Room

CHAPTER

Digital Transformation - What's Your Focus?

The most basic level of earning trust is not having people's data leak out into the world and being hacked. When you're talking about digital trust, then it becomes the full leadership team's job. There are only three different business objectives that we see as being the ones for how to think about a digital transformation. The winners in our sample set spend twice as much on the building new businesses than the average company.

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