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#1203 Ben Smith | Famous Journalist Reveals Media Secrets
The Pomp Podcast
How to Grow an Audience on the Internet
As you get bigger audiences, and it's not even necessarily like more power, I actually think just like size of audience, right? Yes, that equates somewhat to power. And so if we go back to this idea of like Buzzfeed and Gawker, when Buzzfeed started to go more into like the serious journalism, it almost felt like virality was going on. "It's a weird, hard business and there are lots of different corners," he says. 'The fundamental thing that people were putting hundreds of millions of dollars into those companies'
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