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The New Commodity Is Attention
He was talking about the reason why I'm bringing this up because you're talking about media and having media companies is that we have shifted on like the most powerful companies, right? He's talked about back, you know, say 30, 40 years ago, it was power. We've now shifted that over to Facebook, Google, all that have your attention. And so that has become so unbelievably powerful and valuableThat if that is just your main focus, you'll see on the video or talking about like if you can get a couple of these pieces, you're going to have a successful company.