
#398: How Hollywood Storytelling Can Humanize Your Hi-Tech Selling
Business of Story
00:00
How Do You Build Trust With Your Customers?
"It's the humanization part of it, right? So it depends on the meaning and who I was meeting with," he says. "I think a lot of times with people that maybe hadn't heard of me before, they hadn't like getting in front of them talking to people."
Transcript
Play full episode