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When to zoom in, when to zoom out, w/Josh Silverman (Etsy/eBay/Skype/Evite)

Masters of Scale

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Balancing Buyers and Team Wellbeing

This chapter emphasizes the shift towards prioritizing buyers in a two-sided marketplace like Etsy, focusing on gross merchandise sales as a key metric. It also highlights the Antonellis' commitment to employee welfare, discussing their efforts in providing comprehensive benefits and creating a supportive work culture that drives long-term business success.

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