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Andrew Sohn & Michael Novielli - Running an Education Business in China - Ep. 82

Think Like an Owner

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What's the Business Model for Due West?

The business model for due west has changed a lot over the last ten years. Most of our students would start with us in twelfth grade, and we're just guiding them through the admissions process. We are not an english teaching organization, but what we do really focus on is the idea of more reading and more writing to develop those skill sets over a longer period of time. And if we can get a student from tenth grade, which is in china, the beginning of high school, actually in chinaas tenth tru twelfthgrade, we have a curriculum that focuses in helping these students develop these skill sets. A large growth plan for us in the future is has been, and

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