How to Sell the Right Products. Plus: How to Think About High-SKU Businesses.
Ecommerce Playbook: Numbers, Struggles & Growth
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How Do You Build a Product?
When you first start with the brand, there's a process you have to go through of going, okay, what am I going to sell? What do we get a merchandise? And so one of the things that we don't always look at is you want to understand a classic thing that everybody starts with. So within that, that kind of leads into the sort of four subcategories here of product around like where you should focus.
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