9min chapter

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The Psychology of Social Media feat. Dr. Steve Rathje

FluentlyForward

CHAPTER

Understanding Personality Assessments and Misinformation on Social Media

This chapter explores the differences between the Big Five personality traits and the Myers-Briggs Type Indicator, focusing on the scientific validation of the Big Five. It delves into how people are drawn to categorizations and beliefs, looking into how misinformation spreads rapidly on social media platforms like Twitter, often due to its emotional engagement. The discussion also highlights the influence of social identity and tribalism on social media, shedding light on biases and preferences in group dynamics.

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