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The Eco That Embeds Convenience Obligation
There's an eco as well, which is an embedded comfort obligation that humans never want to regress back to a less comfortable type of life than the one they're in at the moment. But then we got to also then think about how are we defining comfort. I elect to find discomfort and inject it into my daily life, because my natural existence is so bereft of anything that looks even remotely difficult," he says. "I am having to artificially inseminate so much discomfort into my life"