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Bonus: EcomCFO.co - Sam Hill: Make Your Finances Anti-Fragile

DTC Podcast

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Ray Dalio's Believability Index Is the Biggest Takeaway From Anti-Fragil

The believability index is a measure of your ability to convince someone that you're good at something. For D2C brand owners, this could be the biggest takeaway from Ray Dalio's book Anti-Fragil. "You need to stop seeking out people that haven't solved the problem that you're trying to solve at least three times," he says.

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