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#45. Mastering Storytelling, Scuba diving, and Life as a 2000's Rave DJ with Seth Erickson (of Storify Agency)
The Playhard Podcast
Is There a Difference Between Branding and Storytelling?
I think having an understanding of what the core activities around building a brand are, are more important than getting off on into the nitty gritty. So how did you accumulate all this like expertise in branding? Did it come through storytelling or were they kind of adjacent? Like, was it the lessons you've learned through the businesses you've worked with kind of helped with branding and storytelling at the same time? Yeah. I would say it's more, I gained it through life experience.
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