I think generally speaking, let's just say they have this idea of an objective truth. And yeah, I want to put any energy into supporting those and fighting for those. So maybe the ghost of Kiev is the perfect example. It's a great point. I mean, you want your side to think that their side, their side's leaders weak and your leader is strong. And you're going to take every opportunity.
Today Josh speaks with Sam McNerney on the Russian invasion of Ukraine.
Some of the topics we dive into are:
- The geopolitical reactions and support of Ukraine.
- Putin’s mental health and motivations behind the invasion.
- Russia's political and economic future.
- The prospects of WW3.
- How Russia and Ukraine are both using propaganda as part of information warfare.
- The differences between Russian and American oligarchs.
- And much more.
Sam McNerney is an applied behavioral scientist, market researcher, and brand strategist based in Brooklyn, New York. He has worked with brands such as Walmart, Procter & Gamble, and CitiBank.
As a writer, he has interviewed business and academic leaders including Arianna Huffington, Andrew Yang, Jonathan Haidt, and Charles Murray – and his essays have been featured in publications like The Washington Post, Psychology Today, and Scientific American.
Connect with Sam:
Music by Kirby Johnston – check out his band Aldaraia on Spotify