Was YouTube’s NFL deal a $2 billion mistake?
Channels with Peter Kafka
NFL Media
For most of last year, the NFL was trying to get whoever bought the Sunday ticket rights to also invest in something called NFL Media. And then we didn't hear anything more about that. Apparently Google has not bought a stake in NFL Media. What is NFL Media? Why did the NFL think it was important and why does no one want to buy a piece of it? I got a great deal for you. The NFL thought that they could generate a higher price tag if it included the NFL Media. Included in that NFL Media is that NFL Red Zone channel that I referenced earlier. So because Red Zone really is taking subscribers out of Sunday ticket. If you talk to any direct TV executive,
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