5min chapter

Ones and Tooze cover image

The Economics of High Art

Ones and Tooze

CHAPTER

The Importance of Cultural Capital in Exhibitions

There's an element of sort of cultural capital there as well like in the sense of just these big institutions being in touch with each other already or just sort of having the clout to call upon one another in that way. So I guess I wonder in black and white terms after all the effort is put into this kind of exhibition all the tickets are sold, do these kinds of exhibitions actually turn a profit are they profitable overall? Well I was again it's difficult to get precise information about this. If we when you when you start doing the numbers they're surprisingly modest so the Vermeer show 650,000 people over 16 weeks tickets shall we say an average of 20 euros ahead not allowing

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