5min chapter

The LinkedIn™ Branding Show  cover image

Clarity is IN, Cute and Clever are OUT: How Not to Keep Your Ideal Clients and Readers Guessing Who You Are on LinkedIn

The LinkedIn™ Branding Show

CHAPTER

Clarity is Key in Branding and Communication

This chapter underscores the critical role of clarity in branding and communication, warning against complexity and vagueness. It discusses the impact of a clear message on missed opportunities and the importance of a concise profile picture on LinkedIn for referrals.

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