Practical Prospecting cover image

3. Intentional Prospecting

Practical Prospecting

CHAPTER

List Building Is a Skill in Itself

List building is a skill and yeah, it sounds obvious, but a lot of people up a list with people that aren't their personas or people like you said they can take meetings. When you're uploading your list, actually ask yourself, is this a buyer persona that's going to take a meeting with me? So have some fun with it is what I mean by the end of the day because you can get creative. You can find out these different buyer personas based on those patterns before too.

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