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A Winning Abandoned Cart Playbook: Behind The Scenes Of Kuru's 5-Email Flow #595

Ecommerce Marketing School

CHAPTER

How to Add a Personal Touch to Your Emails

Kurus has a flow of emails that it sends to customers. It's different content in each one, but they get more educational and social proof the further down you go. Stacey: "I was super skeptical when we launched it, I was super skeptical." But the fifth email converts as well as the third email.

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