Hardest Moments, Ad Creatives, Hiring, Marathon Training + Dream Dust | Midnight Podcast Episode 49
Matt Kelly | The Midnight Pod
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How to Be a Successful UGC Creator
I was on about TikTok organic. It sounds like a whole new market, which I still like, correct. But for actual UGC creators, I still think a lot of them just don't realise how much of a commodity they are. There's literally 10 million UGC creators. You can't be asking for usage rights. Do you know what I mean? Because we're doing 120 craves a week. That's a lot of layers. And originally, I was manually paying UGC creators and shit. Now as we do all three incense, systemise as fuck. We have an editing team in the Philippines that churns it out into performance. The most common cold email
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