The North Star of Fanatics

In 2013, you said fanatics, we were 10 billion by 2020. You were wrong. It was worth more. For me, what's the North Star? Hundreds of millions of fans, maybe billions over time,. That are, you know, just love using the fanatics product and everything we do. And to be great, not good. Like, right now, there are a lot of things we do that I think we're mediocre at it. We need to be great. The second I stop learning, I mean, irrelevant and useless and like, let me pass you."