508: Quiz Funnels 101: How to Sell Smarter, Serve Better, and Earn More
The Side Hustle Show
00:00
Do It Organically to Drive Down Your Cost Per Lead
A well designed quiz funnel is something that you can remarket to people after they've taken the quids. With a direct integration between your technology that you use and facebook and google, which our technology that we develop does, you can then send and serve people custom remarketing content based on the results of their quiz. Between the free traffic that you get from viral sharing, the higher engagement that drops your c p m, your cost per thousand to advertise on social platforms, as number two, and the effectiveness of the quiz being about the user, as opposed to you, collectively can cut your cost per lead anywhere from a third to 90 % of the cost of what people pay using traditional methods
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