
82 | 4 Ways To Succeed When You're On Your Own
The Obvious Choice
The Importance of Collaborating With People
"As a generation exer John, I reject everything you just said. Although I'm interested in continuing to participate in it," he says. "I always feel like the actual experts are always so divided and or divisive in their language." The best way to win long term is to figure out who is selling things that are tangentially related to what you sell - but not the same. It's easier to find a customer of one thing and get them to buy something related to your product than try to convince somebody they're buying an unrelated item.
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