The Four Women We Can’t Agree On
Mamamia Out Loud
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Polarizing Content and the Impact of Personal Narratives
This chapter discusses the concept of polarizing content and its effectiveness on social media, using examples from John Farnham ad and Just Enterprise's address. It explores the strategies and effectiveness of the 'yes' and 'no' campaigns on a certain issue, analyzing audience demographics and engagement. The chapter also emphasizes the importance of personal connections and experiences in reducing stigma and overcoming issues.
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