Here I speak with Hadi Radwan, Serial Entrepreneur and co-founder at Asteya, a startup on a mission to make income insurance accessible to all.

We begin by diving deep into the insurance industry, what the US market looks like, what income insurance is, and how it differs from life insurance.

We then discussed the B2B2C and D2C insurance business models and their pros and cons.

Hadi also reflects on his +10 years of experience that enabled him to start Asteya along with his co-founder and how they manage the business.

Hadi is a great podcaster as well so we wrapped up our conversation with an exciting conversation about tactics around why he started the First 100 podcast, how he prepares for episodes, and the fun part how he consumes so much podcast content as a listener.

Chapters:

(00:00) Intro

(02:36) What is Asteya?

(04:24) Life insurance vs. Income insurance

(09:47) Asteya Business Model

(10:58) Asteya's b2b2c Model

(17:53) The third number that only exists in the insurance industry - CAC, CLV, and?

(22:59) How to innovate in the insurance industry?

(26:36) The one way to disrupt the insurance industry

(29:43) Gender neutral insurance

(31:54) Asteya's origin story

(35:16) How did Akid experince affected you building Asteya?

(37:36) Customer validation

(38:11) Onboaring brokers

(40:48) Hadi's podcasting experience

(46:53) Lightning Round

Guest Contact Info:

Asteya.world

linkedin.com/hadiradwan

The First 100 Podcast

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This podcast is brought to you by ⁠grwth.co⁠. Grwth offers fractional CMOs, paired with best-in-class digital marketing execution to support early-stage startup success. With a focus on seed and series A companies, Grwth has helped a number of SaaS, digital health, and e-commerce startups build their go-to-market function and scale up. To learn more and book a free consultation, go to ⁠grwth.co⁠.

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