
Leona Helmsley: The Art of the Steal Part 1 | 101
Scamfluencers
Leona's Rise to Power through Manipulation
The chapter follows Leona Helmsley's journey from a tumultuous personal life to a successful career in real estate, marked by aggressive tactics and manipulation. Leona's ambition to climb the New York social ladder leads her to exploit her influence, coercing tenants into purchasing their rented apartments with scare tactics and falsehoods. Despite her controversial methods, she excels in her role and earns recognition in the corporate world for her ability to convert rent-controlled units into profitable co-ops.
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