How to Set a Bidding Strategy

I usually recommend dynamic up and down. Will also let you set your bidding strategy. Fixed bids are almost a nogo for any situation, other than sort of rare exceptionsan thenusually in the initial start up phase, we don't recommend that you put too much emphasis on product placements. It really just depends on unless you have a specific strategy. Really. You want control for variables. Once you've got a stream of data that you're fairly confident with and you want to go back and do some ab testing, then it might be meaningful,. because then the results will tell you something. Excuse me. Ok, let's jump back out to all campaigns.

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