Building Businesses w/Jordan West
Ecommerce Playbook: Numbers, Struggles & Growth
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Is There a Tension in the Market?
I actually think that there's a real tension in the market around this idea right now or maybe let me just sort of narrow it. The above the line is essentially price, right? Am I pricing it right or whatever? And then the below the line is like how good can the product possibly be? So often you focus on the top line levers, right? Just raising low on the price or whatever without focusing on if you create the best possible product and people will pay whatever amount of money for it.
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