Gendered riding patterns and what they reveal

In this People & Projects episode of the Streets and People podcast, Wendy Nash chats with Irene McAleese, Co-founder and Chief Strategy Officer of See.Sense about her journey riding bikes and her company's innovative bike light technology. Initially starting as a personal safety project, See.Sense has evolved into a data-driven solution aimed at improving rider safety via advanced sensors and AI. The discussion covers Irene's experiences and challenges in launching a startup, the impact of bike data on urban planning and potential community projects to foster inclusivity and safety in the bike riding world. Irene shares insights from her presentation at the Asia Pacific Bike Riding Conference and discusses her vision for safer, bike-friendly cities.

www.seesense.cc 

www.GetAroundCaboCarFree.com.au

See more information about the research here: https://imoveaustralia.com/project/project-outcomes/understanding-the-cyclist-experience-to-improve-their-road-safety/ and here: https://australasianroadsafetyconference.com.au/wp-content/uploads/2023/12/2023_ARSC_Full-Proceedings.pdf