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25. Quick Thinks: All Effective Communication Must Start With This
Think Fast Talk Smart: Communication Techniques
Understanding Your Audience Can Help You Craft a Successful Ad Campaign
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Knowing your audiences needs can help you craft communication that really motivates and changes behavior. What history or background does my audience have with my topic? What is their knowledge level regarding what i intend to discuss? What attitudes might they have towards my topic? Are they favorable, hesitant or agnostic? What areas of concern or resistance might they hold? And finally, what inspires or motivates them? With answers to these questions, we can better understand where to start, the depth we need to cover and how to ad scepticism and hesitation.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode