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SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon

Sleeping Barber - A Marketing Podcast

CHAPTER

Brands Have Value to Consumers

Atche: Brands have val to business, is ithink. Y, why is apple worth 900 forty seven billion dot dollars? It's because it's able to launch just about anything. And that goes for many, many other brands. You've got to have a strong brand to to get the best partnerships going. Even even investors. A lot of investment is still done by people. Ah, yet, why does somebody go on robbing hood and invest in a couple of hundred bucks in in one company rather than anothery maybe they get a tip. No, people are not just consumers. People are employ s. So you know, you have now, inlarged business, e

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